Blog Posts

In the fast-paced world of B2B marketing, it's essential to separate fact from fiction to develop effective strategies. Learn how to avoid these common pitfalls and what to do instead.

Explore learnings from the virtual marketing workshop held by the DMC's Kristen Stippich and Bob Osmond for the cohort of Boost Founder Fellows.

Reporter Bites is a conversation series that features open discussions with members of the media or top industry influencers. These conversations are goldmines for both the reporter and RPG, as they provide an open forum to discuss journalism, earned media and conversations that will matter in the future.

Reporter Bites is a conversation series that features open discussions with members of the media or top industry influencers. These conversations are goldmines for both the reporter and RPG, as they provide an open forum to discuss journalism, earned media and conversations that will matter in the future.

Develop authenticity, understand your audience, and let the data guide you

Avoid jargon, employ emotion, and use image-driven storytelling to engage your buyers

Many companies think PR stands for press release. Here’s why that’s not a great way forward.

Following its recent $1M milestone, the DMC grows to 10 agencies, with Inkhouse and No. 29 joining the PR industry’s leading non-profit as its newest agency partners

With this achievement, the DMC has supported more than 20 POC & women-led startups, furthering its mission of shining a light on underrepresented founders

Clarity, Peppercomm, Praytell, and Racepoint Global Join Group Dedicated to Supporting Women and Minority-Led Startups with Additional Legal Support from Davis & Gilbert LLP

Cultural intelligence is an essential component of any brand and ultimately impacts a brand's perception and bottom line. Here are three ways to future-proof your brand for cultural shifts to come.

Working with influencers is a great way for brands to reach their key audiences, especially targeted audiences. However, brands need to do something that’s really uncomfortable: give up control.

Marking the DMC’s first pro bono service offering that extends beyond PR and marketing, this partnership will provide all DMC clients with free access to Workable’s best-in-class recruitment software, helping to accelerate recruitment and growth for female and diverse founder-led startups

DMC clients share their advice with other founders in honor of National Entrepreneurship Month

Majority of decision makers agree thought leadership enhances their perception of an organization

The work to become carbon neutral or negative by making changes to materials, supply chains, manufacturing and shipping is immense, but there’s never been so many people collectively focused on this mission.

With so many companies vying for public attention, good analyst and influencer relations can set you apart from the noisy competition.